As a web designer, you should design your websites to give your visitors the greatest ease of use, the best impression and most important of all a welcoming experience. It doesn’t matter if you had the greatest product in the whole world — if your website is poorly done you won’t be able to sell even one copy of it because visitors will be driven off your website by the lousy design.
When we say a “good design”, we’re not only talking about a good graphical design. A professional web design will be able to point out that there are many components which contribute to a good website design — accessibility design, interface or layout design, user experience design and of course the most straightforward, which is graphic design.
Hence, we have highlighted some features of the worst web designs we’ve come across. Hopefully, you will be able to compare that against your own site as a checklist and if anything on your site fits the criteria, you should know it’s high time to take serious action!
1) Background music
Unless you are running a site which promotes a band, a CD or anything related to music, we would really advise you to stay away from putting looping background music onto your site. It might sound pleasant to you at first, but imagine if you ran a big site with hundreds of pages and every time a visitor browses to another page on your site, the background music starts playing again.
Visitors will simply run away from your site. Moreover, they just add to the visitors burden when viewing your site — users who are still on dial up connections will have to wait longer just to view your website as it is meant to be viewed.
2) Extra large/small text size
As we’ve said, there is more to web design than purely graphics — user accessibility is one big part of it too! You should design the text on your site to be legible and reasonably sized to enable your visitors to read it without straining their eyes. No matter how good the content of your website or your sales copy is, if it’s illegible you won’t be selling anything!
3) Disoriented Images
What we mean by this is there is absolutely no structure. We’re almost halfway through 2009 and we still see websites that have images all over their page as if they were randomly placed. This causes the website to lose a lot of credibility even if the business is legitimate.
In conclusion to this article, let us remind you that as a webmaster your job is to make sure your website does what it’s meant to do effectively. Don’t let some minor mistakes stop your site from functioning optimally!
This article was written by Dallas’ rankaboveothers.com – Texas SEO is a Dallas-based web marketing and consulting company. We can help you improve your on-site and off-site optimization so that your website not only looks good to visitors but rank well for the keywords you need. Let us increase your business by first giving you a free analysis.