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Tagged as: Best Practices

04 Nov
2009

Google Releases Video on “Better ad texts, better performance”

This article is from Google themselves giving a very insightful guideline to writing better performing ads. It’s very basic, but it is a critical step a lot of novice advertisers don’t understand. This is exactly the same thing I told a client who had wasted $600 before realizing that it

02 Jul
2009

Google’s SEO Starter Guide

If you missed it, Google released their “SEO Starter Guide” back in November of 2008. This was produced in response to hundreds of webmasters constantly asking how they could improve their ranking in the SERPs. It’s now in about 40 different languages.