• Word-of-Mouth. In a survey, there are currently 14 million blogs with 80,000 more being added each day and about 30 percent of the 50 million users are blog readers. Imagine how much gain your company will have, if your products are advertised through blogs. With Internet, information spreads so quickly especially if an impressive write-up goes with your product. Soon your blogs will be passed on to hundreds of possible customers.

• Awareness and loyalty.  Open communication with your customers creates trust and loyalty among them. Being there to respond to their questions and comments make them all the more willing to try your products and services.

• Feedback. Blogs is good for product research and reviews. It would be easier to improve on your products if you observe your customers’ thinking and behavioral patterns. You can also take immediate action to your customers’ concerns.

• Community halo-effect. Bloggers are reasonable, friendly and helpful. They are more than willing to create blogosphere of comments regarding your product. The only thing you have to do is embrace and take active part in the culture and your product will surely be considered in their next stop to the supermarket.

For better marketing results, actively promote your business blogs by submitting your blogs to blog search sites and directories. Do not forget to paste in with your blogs, your URL. Be sure that your blogs contain exclusive information with value and are always updated to keep readers popping in, read up your blog, move on to the next and click on again for updates.

Blog is like a setup booth in the biggest trade show on earth everyday. Marketing possibilities are just around the corner waiting to strike your sale scales up.

The Really Simple Syndication (RSS) feeds are important too in conjunction with your blogs to get the best benefits. Use effective keyword phrases to generate high ranking status in the search engine traffic. In this way you have better chances of people finding your website leading to your blogs. More traffic means more potential sales.

For this to be successful, you can use RSS for news update feeds which can be read through RSS reader application. This is a very useful tool for business and internet marketers as well.

If you are already convinced with the potentials of business blogs for marketing and targeting sales increase, your company is now ready to start blogging. But first, you have to be in tune with your company’s business objectives and determine if blogging will really help you achieve your goal.

1.    Several blogs are dedicated to teaching people the do’s and don’ts of blogging, READ them! Include in your reading materials blogs that are consumer-based too to give you an idea.
2.    Setup several test blogs right away.

If your initial try out with blogs worked well, you can now start setting up your blogs.

1. Study blog design. Blog hosting services provide pre-designed templates. But if you opt for paid blog service, you can ask your artist to design and layout your blog site to match the company’s identity and needs.
2. Choose a topic. Its good to have a line-up of topics you want for your blogs but be sure they are in consonance with your business objectives. This would be a test of your flexibility and open-mindedness since results may be going against the set objectives.
3. Remember the following safety measures in blogging:
4. legal issues are sometimes involved in blogging; it is safer to include disclaimers and limitations of liabilities;
5. corporate communication and legal department are responsible in educating the senior management on how blogs might affect business;
6. create blogging policies; set limits on who gets to blog and what information are allowed to be made public;
7. avoid outright marketing blog or you will shy away your readers;
8. make content updated, relevant and fresh;
9. reinforce the company’s core values; and,
10. encourage employees to use it.
11. Start blogging and complete 20 posts before going to marketing.
12. Begin marketing.
13. Regularly monitor the coming ins and outs of readers and get updates. Then, measure your results.
14. Adjust if needed. You can always play with your designs in the blog site as long as it remains to match the company’s identity.
15. Strive to be consistent with your topic all the time.
16. Try to have unrelated topics with general and broad appeal.
17. Schedule updates regularly. Monday, Wednesday and Thursday would be best to update blogs.

Once you have done all these things, you can now ultimately enjoy the benefits of business blogging.

Seriously though,  Mike Crow truly delivered with his presentation on 10 Ways To More Referrals. His 10 ways are running through my head right now and I can’t stop thinking about them. I’m thinking about how I can incorporate what he does and grow my business even more.

Here’s a preview of his presentation with just the second tip:

www.youtube.com/watch?v=oOpmvRnUCCY

These are things we should ALL be applying in our business already. If you’re not, you are seriously losing a lot of money. It doesn’t matter WHAT business you’re in. I suggest you listening to the whole thing. And since I’m not expecting a whole lot of responses (too bad if you don’t take advantage of this), I’ll send you the full audio presentation so you know how to get more referrals and more business.

We’re not talking about referrals for a network marketing business, I’m talking about building a relationship with your clients and making sure your clients are referring others to you. I get referrals from my clients, but the strategies Mike covers are honestly brain-dead simple to execute.

Here’s what you have to do:

1) Post something in the forum. Tell us something new. Introduce yourself if you never have. Tell us about what you’re working on now, etc. I’m not saying to do all of that, but to just make a post in the forum.

2) Comment on this blog entry that you’ve posted in the forum so I’ll have your email address. I’ll then send you the link to get this 1-hour presentation.

TO ME, this could be worth thousands of dollars in clients. When Mike asked me how much each client is worth, I told him $700-$800. I thought about it some more and realized I’m closer to $1,200. So I have to do everything I can to make my clients happy to get more referrals. I know what he taught will certainly do the trick.

So the time it takes to do what I said to do is well worth it.

Here’s another preview:

www.youtube.com/watch?v=jgjDJY98Iwg

I forgot to mention: I’m leaving this offer open until March 1st. After that, it’s gone.

CEO and Head Project Manager, Kevin Lam, purchased 2 additional domains, TexasSEO.net and TexasSEO.org. These additions will help keep them soaring high and keeping up or surpassing their competitors. Some of which have been around since 1995.

In the past 3 months, Texas SEO has been able to get to the top of page one for multiple difficult keywords. Some have 8 million results, 25 million, 50 million and even 80 million results. This is a huge feat to accomplish in such a short amount of time.

Texas SEO’s clients come from all around the world including the UK, Africa, Canada, China and more. Mr. Kevin Lam’s objective is to help as many business owners as he possibly can whether they are from Texas, the United States or anywhere in the world.

His vision is to provide honesty, commitment and results to all his clients. All of which is what all clients want from their providers.

When something is wrong, customers want the truth. When something is difficult, customers want commitment. When there are few sales, customers want results.

Mr. Kevin Lam is very ambitious and is now an organizer for a meetup group called, Dallas Millionaires. They have their first meetup on July 29th. If you’re in the Dallas area and want to learn more about SEO/SEM, it may be of great benefit to look up his group and join him for lunch that day.

Mr. Kevin Lam and his team expect to get higher positions into some of the most difficult keyword terms where companies have spend thousands of dollars and years of commitment to reach. Texas SEO expects to accomplish it within the next 45-60 days. A huge challenge, but one they are all confident of obtaining.

If you’re in the market for search engine optimization, search engine marketing, web design, PPC management and/or copywriting, be sure to stop on by their website for a free analysis prior to making a decision.

There are companies out there that can and will sell or lease you leads. You can choose any where from demographic to geographic areas. You can also choose targeted leads that are interested in business ventures or leads from a general interest.

However, the only proven and profitable way of collecting leads is through your own web site. Would you like to know the secrets to how Robert G. Allen made $94,532.44 in 24 hours? This is a secret everyone is willing to empty their wallet for and I am going to give it to you right here, right now for free.

It’s a simple concept but a very complex set-up; so, be prepared.

Prior to launching this 24 hour challenge he spent 10 months collecting leads. He collected over 10,000 responsive, targeted leads who were all people interested in his newsletter, his content, his products and his free reports. And why not? Robert was offering free “Internet Success” tactics.

Here’s one thing people don’t keep in mind about the thousands of dollars made overnight: It took him 10 months to setup and a list of over 10,000 interested subscribers!

He had very powerful incentives and freebies not every normal person could offer. I mean, can you offer to give away seminar tickets that cost $5,000? Can you give away free consultation that you’ve never done in your life? Can you offer products worth $500 or give away that much for a drawing? Of course not.

“What was Allen’s true secret in making $94,532.44 overnight?”

The true secrets behind the scenes of making that much overnight is his huge subscription list and his powerful way of using AIDA.

You would think AIDA has to be laid out all at once and flat on the table to create sales. No. In this case, you can unfold it a little at a time. What I am trying to say is that Allen did not demand action the first time around or even the first 4 times around. He simply enticed them to find out more, grabbed their attention and interest, and then he planted a desire in their hearts. Only in the final email did he call for action.

Your leads will be your most vital source of income – and I will help you collect them.

————
Your Takeaway:
1) Collecting leads yourself is the only way to go.
2) Overnight success doesn’t mean it took one night.

You can try and motivate them, but all they see is “if you’re doing it, why should I?” If it was a friend or someone I hardly know, the mentality would be “if you’re doing it, I’d better be doing it too!”

Unfortunately, I was met with a bunch of lazy kids. This project has been stamped with a huge “F.”

Though my sister Hang has learned more SEO, I am teaching her some web designing as well. She still hanging on by a thread, so I’ll still continue to tutor her.

My father-in-law, seems to have lost focus on the projects he was suppose to do. Must have lost faith in himself. I’ll just have to motivate him a different way. I guess I can see it from their point of view. They’ve never done Internet marketing before and really don’t know the true power it harnesses. They don’t see that they could be making thousands of dollars nearly overnight.

I guess that’s why I’ll need to run a few individual projects of my own to inspire them.

Sorry, the family project has failed. Better luck with another one, right?

Sincerely,
Kevin Lam