TESTIMONIAL

"Texas SEO was very professional and knowledgable in designing my site. I wanted a blog, newsletter, and search engine optimization included. Texas SEO set me up with all of the above with simple interfaces to operate on my own. I'd recommend them to anyone who wants a site done right at a fair price."
- John Enghauser (Musician)
San Francisco, CA

TESTIMONIAL

Texas SEO was very professional and helped improve my website by making it more search engine friendly and integrating my blog with the updated design. No matter what I needed to be fixed or edited, they were right there with me. Excellent communication with their team through out the process. I can't recommend them enough.
-Joerg Stoeffel (Music Producer)
Panorama City, CA

Tips To Getting Repeat Traffic

We’ll just get right to the point today:

1. Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can even put a date counter on the page to show when it was last updated.

2. Offer additional value on your website. For affiliates and partners you can place links to their sites and products and ask them to do the same for you. You can also advertise their books or videos, if these products relate to your industry and are not in competition with your own product.

3. You can allow customers to ‘opt in’ to get discounts and special offers. Place a link on your site to invite customers to ‘opt in’ to get a monthly newsletter or valuable coupons.

4. Add a link to your primary page with a script ‘Book Mark or Add this site to your Favorites’.

5. Add a link ‘Recommend this site to a Friend’ so that the visitor can email your website link, with a pre-written title, “Thought you might be interested in this”, just by clicking on it.

6. Brand your website so that visitors always know they are on your site. Use consistent colors, logos and slogans and always provide a ‘Contact Us’ link on each page.

7. Create a ‘Our Policies’ page that clearly defines your philosophy and principles in dealing with your customers. Also post your privacy policy as well so that clients know they are secure when they visit your site.

8. Create a FAQ page which addresses most of the doubts and clarifications about your product or your company that are likely to be asked. This helps to resolve most of the customers doubts in their first visit to your site.

8. Ensure that each page on your website has appropriate titles and keywords so that your customer can find their way back to your site if they lose the book mark.

9. Never spam a client, who has opted for newsletters, with unsolicited emails. Later if they decide they want to ‘opt out’ of the mailings, be sure you honor their request and take them off the mailing list. They may still come back if they like your products. But they will certainly not come back if you continue to flood their email box with mails they no longer wish to receive.


This article was written by Dallas’ rankaboveothers.com – Texas SEO is a Dallas-based web marketing and consulting company. We can help you improve your on-site and off-site optimization so that your website not only looks good to visitors but rank well for the keywords you need. Let us increase your business by first giving you a free analysis.

Had To Chuckle

I couldn’t help but chuckle when I looked up and saw that my NetworkersDebut.com site had changed its Alexa ranking from 105k to 93k. They can’t keep me out of the top 100k, lol.When I first started working on ND.com again in February, my site was ranked 2,157,346. 4 months later, I was at 20k… then I left… and therefore reached 105k the other day. But since my return and continuous work, my site is starting to climb the Alexa rankings again.

Now, this is done WITHOUT purchasing any type of traffic. It’s mainly done through email and forums. The idea is to create a buzz. You have to get attention and make others want to come to your website. Of course, you don’t want to spam, I’m totally against that.

It was just my luck, I guess, that I had come up with some things worth talking about. Things like the free DVD, the notbygoogle.com, reviewing other people’s website and so on. You must also maintain constant communication with your subscribers. I may have over done it a few days ago when I was sending out an email 1 a day or almost 2 because the updates were so crucial. However, don’t do that unless you really have to. People will start unsubscribing faster than you can think.

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